As CEO, Allison Grant launched her shapewear line back in October 2014 after she saw a gap in the active-wear marketplace. While there were plenty of luxury brands, none offered stylish and high-quality, custom neoprene fitness gear; such as High-Waisted Leggings, Bodysuits, Waist Belts in sizes S-3X all made with her handpicked soft and stretchy Neoprene material that allow women to look and feel their best. She teamed up with manufacturers to show them her sketched ideas and designs to make them a reality. That’s how the Sauna Fitness Collection came to life in 2017. This new launch led her to re-brand the entire company, including a brand-new logo, with the increased meaning of health and strength. In the logo, blue represents health, healing, and effort while green depicts renewal, energy, and growth.
October 3, 2014
InstaCurve was born
CEO Allison Grant, AKA @NosillaG_ of InstaCurve, is passionate about motivating women to maintain a healthy and active lifestyle. Each month, she shares her favorite workout moves utilizing the pieces from Sauna Fitness Collection and how the outfit serves a purpose, so you can rest assured they’re always Nosilla approved.
INSTACURVE products are handmade and are only available on INSTACURVE.com. Please be aware that we do not sell to third party retailers and any company who is attempting to sell our products is not associated or has counterfeit goods.